Our roadmap

The Fit for a Better World roadmap lays out the Government's plan for rebuilding a better economy over the next 10 years.

It brings together actions, investment, and resources that will work together to accelerate the transformation we need. It spans all of the food and fibres sector and brings together significant opportunities to add value across the agriculture, horticulture, fisheries and marine, and forestry sectors.

Key themes and targets

Productivity | Whaihua

Target: Adding $44 billion in export earnings over the next decade through a focus on creating value



Sustainability | Kauneke Tauwhiro

Target: Reducing biogenic methane emissions to 24–47 percent below 2017 levels by 2050 and 10 percent below by 2030. Plus, restoring New Zealand’s freshwater environments to a healthy state within a generation.



Inclusivity | Whakaurutia

Target: Employing 10 percent more New Zealanders by 2030, and 10,000 more New Zealanders in the food and fibre sector workforce over the next four years.



Principles the roadmap is built on

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How we will make the roadmap happen

We're working with the sector on rolling it out, including identifying how each of us can best contribute to its success. There is huge potential in this roadmap but it can only be achieved through a close partnership with government, industry, and Māori.

The Ministry for Primary Industries has redirected existing funding to kick-start delivery of the roadmap in 2 areas:

  • using $11.6 million from the One Billion Trees Fund to invest in the 'Transforming Forestry and Wood Processing' initiative
  • bringing forward $84 million to upscale Sustainable Food & Fibre Futures (SFF Futures) to further boost innovation efforts.


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Work is already underway

Many projects are already underway, with involvement from Government agencies, iwi, and the primary industries.

An update of our work with the food and fibre sector on the Fit for a Better World roadmap was released at Fieldays in June 2021.

Explore our current projects or download the latest progress update to find out more.